An ambitious project initiated by Oak Pacific Interactive Group, the second-largest operator of social networking website in China, that employs digital projection to enhance the interior and exterior experience of a mixed use development.
The project is a high-tech campus for the owners: Apelles Pictures, Oak Pacific Interactive and the Meixun Machinery Co., Ltd and future tech start up tenants.
A private venture following China’s leadership in seeking new engines of growth as the country’s economic expansion is normalized , The Smart Park was presented to the local Government and land owner of its prominent site in south Chengdu, the Silicon Valley of China.
Hosting a variety of programs most notably a swimming pool with LED displays covering all its five sides, a 4D game centers and five film studios and TV broadcasting centers.
The client approached us a with a short brief and an enthusiasm that can only be found in the high-tech world. Shape of the buildings especially the pool, was requested by the client to resemble ocean life and projection adaptability was the driving force used to re-shape the building with tenants change over time,
In Chengdu, the local government has set up seven start-up focused funds backed by private capital to create special zones where new ventures can tap funding opportunities and other incentives. While policies to attract talent, land and taxation are very favorable, the competition is tight and demands bold moves to win the favor.